The typical product-oriented site does nothing more than act as a dull brochure. Not Rollerblade.com. Here you’ll find information you can use, along with action-oriented advice and flashy photos. Built for both serious bladers and beginners, Rollerblade.com includes an events calendar, “getting started” info, and tips for aggressive bladers. You’ll find everything you need to know about skates, safety gear, lessons and where to skate. Even if you’re not into the sport, you’re likely to find something interesting while checking out the site. Rollerblade.com believes in the benefits and enjoyment of in-line skating and aims to prove how lively, out-there and fun rollerblading is.