There are plenty of books out there aimed at helping programmers build iPhone apps, but what about books for companies, consultants, and others who are looking to create apps for their organizations—or as a way to make a buck? If that’s you, there’s a book out there to help. “App Savvy: Turning Ideas into iPad and iPhone Apps Customers Really Want,” from O’Reilly Media, “focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app—the ingredients for turning a great idea into a genuinely successful product.”
A book to help you become an iPhone app mogul
